The Triple Threat Of Ad Blocking, Viewability & Fraud
The everyday challenges of marketers are constantly changing – from the introduction of new technologies to the shifting habits of consumers. Yet, there are some…
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Exponential Interactive Named Finalist for sfBIG’s BIG Star Award
Exponential recognized for its data report on Republican primary voters by the sfBIG panel of judges We are excited to announce that Exponential has been…
Exponential Study Finds Interactive Video Units Outperform Standard Banner, Pre-roll Ads
Eye tracking and facial coding technology measure emotional, physical reactions to interactive ads EMERYVILLE, CA (April 13, 2016) – Exponential Interactive, one of the largest…
Latest Blog Posts
“New Way of Mobile Engagement” (BFM 89.9FM Interview)
Podcast interview with Nicole Liebmann, Head of Mobile for APAC and South Africa at Exponential, as originally featured on Malaysia’s BFM 89.
Listen: DMN One on One Podcast ft. Bryan Melmed
As originally published on DMN.
Long vs. short form video: considerations for marketers
As originally published in Advertising Week’s AW 360 and Huffington Post.
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Tour Southeast & North Asia with Exponential's Singapore, Hong Kong, Thailand & Malaysia offices:… https://t.co/Ke7ICseoN4
19 Jul 2017 - 04:45 pm
Listen in on our Head of Mobile, N Liebmann's interview with @BFMradio on the "NEW WAY OF MOBILE ENGAGEMENT" here:… https://t.co/IjDrsij399
19 Jul 2017 - 12:59 am
RT @KimDavis_: Latest podcast: Great candid discussion with Bryan Melmed of @exponentialinc on better ad experiences. https://t.co/0Qpu79df…
07 Jul 2017 - 07:18 pm
Listen now - "One on One: Bryan Melmed on a Better, More Relevant Ad Experience" https://t.co/14i8lnQ8lF @dmnews @pixelvisions @KimDavis_
07 Jul 2017 - 07:16 pm
Short-form vs. long-form video: which format is best for my advertising campaign? https://t.co/WpG1d3eOFA #AWHub… https://t.co/QTS1FBGQtt
05 Jul 2017 - 06:23 pm