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How does page-level contextualization work?

When consumers visit a web page, their associated interests and intentions are captured and attached to anonymous profiles, which become interest-based audiences. From this data, advertisers can identify relevant users, qualify high-value consumers and amplify reach to new prospects.

Want to unlock the power of page-level contextualization? Watch the video below to learn more!

Check out the other animated videos from our “A Life Without…” series

Contact us for more information on how Exponential can help boost performance on your next digital ad campaign.