Compared to their parents, many Millennials are insecure when it comes to their finances. They fear they will not be able to find their dream job, buy a house or retire at a reasonable age. Why is this the case?
To help marketers better understand the Millennial mindset, our Insights Services Team explored the financial trends of this key consumer segment as they transition through adulthood.
This guide outlines 10 fast facts that illustrate how finances affect Millennial outlooks on:
- Major purchases
Contact us to learn how Exponential can help marketers capture consumer attention at each unique life stage by leveraging multiple data points.
Click here to learn more about Millennial financial trends and how to reach this audience at every life stage.