Are eFloral companies targeting engaged couples at the right time?

With the wedding market now a $72B global profit industry, eFloral companies and other wedding suppliers have a significant opportunity to earn some of this market share. However, engaging newly engaged couples requires that marketers target audiences precisely when they are in the process of planning for their special day. This begs the question…

What do we know about when couples are planning for their wedding?

Exponential analyzed online advertising performance data and researched third-party wedding planning trends to provide eFloral companies and other wedding marketers with the key stats they need to know about wedding planning:

  • Costs
  • Timeline
  • Research channels
  • Online order demand

Read the full whitepaper and learn how you can reach engaged couples at the right moment.